A passionate outdoor enthusiast whose first career was with the National Parks in western Canada, Joni set out to combine the great outdoors with storytelling. She’s a former director of the Banff Mountain Festival and was executive director of the DOXA Documentary Film Festival in Vancouver; she has managed content and programming for the Banff World Media Festival and Asia Factual Forum in Singapore, worked as an independent film producer, and has consulted with Sharing Stories in Edinburgh and Sithengi (Southern Africa's Film and Television Market). She co-founded the DocLands Documentary Film Festival in northern California in 2017, and continues to serve as Director of Programming.
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